A recent poll by the Press Gazette revealed that most voters believe AI robots are threatening the journalism industry. Although AI is still in its early stages of development, it is already being used in the news industry to gather, produce, and distribute information. These tools help in the gathering of facts and the distribution of information.
Introduction of AI
In the news industry, AI tools are already being used to analyze and monitor social media to find breaking news stories. They can also help in the collection of data to improve the quality of journalism. Developers of natural language processors can create transcripts from video and audio recordings. They can also perform simple stories based on datasets.
A survey of over 70 journalists from different news organizations in 32 countries revealed that over half of them use AI for various tasks. Half of them said they use it for newsgathering, while another two-thirds said it is for production. Most of them also said they have started using AI in their newsrooms to make their work more efficient.
Newsrooms Who Are Using AI
The New York Times reduced its digital subscriber churn rate by half last year by implementing AI software. This technology helped create newsletters tailored to each individual’s interests.
Through its AI tool, Bloomberg could provide reporters with the most accurate and timely information about the financial market movements.
The Press Association of England (PA) uses AI to produce local news stories at scale and speed. It can create stories that can reach up to 30,000 monthly for its clients.
AI is Here to Stay
Journalists can now perform various tasks such as searching for stock market reports and writing about sports results using AI. It can do these tasks in multiple languages and faster than before. According to experts, this technology will allow them to spend more time doing the things they love.
Journalists will eventually be able to spot fakes and disinformation using AI, which is expected to play a vital role in fighting this issue as it has in the past. In the future, it is predicted that there will be no need for human journalists in specific roles. However, it will still be up to the publications to ensure they use the technology correctly.